What does the GMC Sierra 1500 Denali Ultimate add for Oklahoma City drivers?
The Sierra 1500 Denali Ultimate costs more than the Denali, and an Oklahoma City truck shopper weighing that step needs to know what it buys. The answer starts with the maker’s own figures and ends with how the truck handles Oklahoma roads and weather.
Bob Howard Buick GMC lets a buyer price the truck, value a trade, drive it and apply for financing before arriving at the Broadway Ext store.
Keep reading below, then schedule a test drive in Oklahoma City. Bringing your own numbers to the lot settles this faster than any spec sheet.
What does the Sierra 1500 Denali Ultimate add over the Denali?
The Sierra 1500 Denali Ultimate starts at $84,400 in the maker’s 2026 pricing, and the regular Denali starts at $66,100. That difference is what the Ultimate costs over the Denali, and it is the number to weigh against what the Ultimate adds. Put the two trims’ window stickers side by side before deciding, and check each option line against the trim it belongs to. Bob Howard Buick GMC sells the Sierra 1500 new at its Broadway Extension store, so that comparison can start at 13300 Broadway Ext.
What does the Denali Ultimate cost, and where does the price step come from?
The price step from the Denali to the Denali Ultimate comes from the maker’s starting MSRP, and the Ultimate sits at the top of the 2026 Sierra 1500 list. Below it, the AT4X starts at $79,600, the AT4 at $67,000, the SLT at $55,100, the Elevation at $50,500, the SLE at $48,700 and the Pro at $38,300. The first number on the paper is the starting MSRP, rather than the final price you pay.
Is Super Cruise worth it on Oklahoma City highways?
For an Oklahoma City commuter, the question comes down to time spent in traffic. Oklahoma City sits at 64 annual person hours of delay per commuter in 2024, up from 63 hours in 2023 (Texas A&M Transportation Institute, 2025 Urban Mobility Report, Table 1).
The value of a hands-off highway feature depends on how much of that time a buyer spends on the highway each day. Test the feature on the roads you drive before deciding; a drive can be reserved online or through the store.
How does the Denali Ultimate interior handle Oklahoma City heat and cold?
Oklahoma’s climate sets the test for any truck interior. July brings a normal daily high of 93.1 degrees Fahrenheit at Will Rogers World Airport (NOAA, 1991-2020 Climate Normals). Oklahoma City also averages 73.4 days a year at or above 90 degrees (NOAA, 1991-2020 Climate Normals).
Winter brings the other test. Oklahoma City averages 72.2 days a year at or below 32 degrees, with a January normal daily low of 27.0 degrees Fahrenheit (NOAA, 1991-2020 Climate Normals). Sit in the Denali Ultimate, run every seat and climate control, and judge them against those days.
Does the Denali Ultimate still tow and haul like a Sierra 1500?
Yes, the Denali Ultimate is a full-size Sierra 1500, and the configuration sets the towing number. The Duramax 3.0L Turbo-Diesel in a Crew Cab short bed 2WD is rated at 13,100 lbs of maximum towing, with a GCWR of 19,000 lbs. The TurboMax in the same cab and bed is rated at 9,100 lbs, with a GCWR of 14,500 lbs.
Payload is up to 2,020 lbs on a Crew Cab short bed, and a Crew Cab standard bed carries up to 1,950 lbs. Match the trailer to the row that matches the truck you are buying. The configuration row sets the number, not the trim name.
What do buyers say about buying a GMC truck at Bob Howard Buick GMC in Oklahoma City?
Bob Howard Buick GMC holds a 4.4 Google rating across 3,983 reviews, and one August 2026 trade-in visit shows how the buying side can go. In an August 2026 Google review, Andrew H. wrote:
“Pretty much walked out with new car for same payments. And Tommy was Great. Had an answer for every question made sure everything was taken care of and got me in and out.”
That is one customer’s account of one visit.
Test driving, trading in, and financing a Denali Ultimate at Bob Howard Buick GMC
A buyer can reserve a test drive online or by contacting the store, and a secure finance application can be completed online. On the store’s site, the trade-in offer amount can be entered into the payment calculator, so a trade value can be run against a payment before the visit.
Across 3,983 Google reviews the store holds 4.4 stars, with 79 in 100 of them rated five-star (Google, 2026). This store sits beside the other same-brand dealers in this market, with each Google rating and review count.
| Dealer | Google rating | Google reviews |
|---|---|---|
| Bob Howard Buick GMC | 4.4 | 3,983 |
| Bob Moore Buick GMC | 4.5 | 1,401 |
| Confidence Chevrolet Buick GMC | 4.7 | 4,129 |
| Dorsey-Jones GMC | 4.7 | 420 |
| Ferguson Buick GMC | 4.5 | 2,007 |
| Jacksons Chevrolet GMC | 4.8 | 604 |
| Randy Bowen Chevrolet GMC | 4.8 | 561 |
Keith, reviewing the store on Google in September 2026, described the visit this way:
“Found a great car online and they had it available when we arrived. They worked with us and Cash had so much patience while we talked things over. I recommend this dealership. Ask for Cash. He has great customer service!”
That is one buyer’s account of one visit, and it describes finding the truck online and the time a salesperson spent on the questions.
Frequently asked questions
How do I compare an out-the-door quote on a new Sierra 1500?
Start with the starting MSRP for the trim, then add the state charges that apply to a new vehicle. The motor vehicle excise tax is 3.25% of the value of a new vehicle under 68 O.S. Section 2103 (Oklahoma State Courts Network, 2026). A registration or title that runs past two months from the transfer of ownership carries a penalty of $1.00 per day under 47 O.S. Section 1132(F), capped at $100.00 (Oklahoma State Courts Network, 2026).
Can I lease a GMC Sierra 1500 at Bob Howard Buick GMC?
Yes. Bob Howard Buick GMC offers new Buick and GMC leases alongside new and pre-owned financing. A leased Buick GMC vehicle can be bought out at any time during the lease, so a buyer who wants to keep the truck can do so before the lease ends.
What warranty comes with a new Sierra 1500?
Basic coverage on a new Sierra 1500 runs 3 years or 36,000 miles, whichever comes first. Powertrain coverage is typically 5 years or 60,000 miles, whichever comes first, and other durations are available.
Can I schedule service for my Sierra at Bob Howard Buick GMC?
Bob Howard Buick GMC is at 13300 Broadway Ext, Oklahoma City, OK 73131. Service hours are Monday to Saturday, 7:00 AM to 7:00 PM, and the store is closed Sunday. Parts orders placed online are picked up at the store, which calls when the order is ready.
How Bob Howard Buick GMC on Broadway Extension lets you start online
For north Oklahoma City and Edmond buyers, Bob Howard Buick GMC on Broadway Extension is the GMC truck store on that corridor. The store is part of Group 1 Automotive, the parent company, and it is at 13300 Broadway Ext, Oklahoma City, OK 73131. Customers rate the store 4.4 stars across 3,983 Google reviews.
In an August 2026 Google review, Katie J. wrote:
“we had a wonderful buying experience mr Cash Sanders was very professional and good business and to the point got us good deal and up front about everything and the dealership it’s self was great definitely will buy another vehicle from them”
That path suits the buyer who wants the numbers in hand before the visit, because the test drive, trade and financing steps can all be started online from home.
Bob Howard Buick GMC is the Broadway Extension store where a Denali Ultimate buyer can set the price step, the trade and the financing before the visit. Reserve the drive first, then compare the Denali Ultimate’s starting price against the Denali’s with the numbers in hand.
Bob Howard Buick GMC answers this question against the specific vehicle in front of you rather than the model in general. Value your trade and get pre-approved online, then see us at our Oklahoma City showroom, or call (405) 928-0697.
Disclaimer: Vehicle features, specifications, pricing, options, and availability may vary based on production timelines and dealership inventory; images are for illustrative purposes only. Starting MSRP figures are national and exclude destination freight charges, tax, title, license, and dealer fees. Standard and available equipment varies by trim, configuration, and model year; confirm the specification of the individual vehicle before purchase. Maximum towing and payload ratings depend on cab, bed, drivetrain, and equipment configuration; see the vehicle’s Owner’s Manual and trailering guide for limits. Electric range and charging times vary with battery, configuration, temperature, terrain, load, and driving habits. Safety or driver assistance features are no substitute for the driver’s responsibility to operate the vehicle in a safe manner. Financing and pre-approval are subject to credit approval. Contact Bob Howard Buick GMC for complete details regarding current vehicle inventory, pricing, and equipment.
